LymeNet Flash: Panera Bread hidden menu

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»	LymeNet Flash » Questions and Discussion » General Support » Panera Bread hidden menu

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Author

Topic: Panera Bread hidden menu

sideways
LymeNet Contributor
Member # 34352

posted

Panera has a hidden menu with healthier options than what is on their posted menu. Thought it might be of interest here.

http://mypanera.panerabread.com/articlestips/article/access-into-paneras-hidden-menu/

Posts: 181 | From Midwest girl gone home | Registered: Oct 2011 | IP: Logged |

beaches
Frequent Contributor (1K+ posts)
Member # 38251

posted

Thanks for this info! I always thought Panera had healthy choices (except for the bread and bakery stuff, and few GF choices).

This menu seems to be what many people would order from--lots of good proteins, veggies, healthy oils, lemon juice. What a great option for a "fast food" meal for folks trying to maintain a healthy diet.

Gotta wonder why it is so "hidden?" Maybe it's an advertising gimmick to get people into Panera?

Posts: 1885 | From here | Registered: Jul 2012 | IP: Logged |

Ellen101
Frequent Contributor (1K+ posts)
Member # 35432

posted

Wow that menu looks amazing!

Posts: 1747 | From United States | Registered: Dec 2011 | IP: Logged |

faithful777
Moderator
Member # 22872

posted

I bet they are trying it out to see if people will ask for it.

--------------------
Faithful

Just sharing my experience, I am not a doctor.

Posts: 2682 | From Colorado | Registered: Oct 2009 | IP: Logged |

Lymetoo
Moderator
Member # 743

posted

I wonder why it's hidden too .. how dumb!

I'll ask for it!

--------------------
--Lymetutu--
Opinions, not medical advice!

Posts: 96109 | From Texas | Registered: Feb 2001 | IP: Logged |

sideways
LymeNet Contributor
Member # 34352

posted

I don't know why it's hidden. I would think it would be popular. Maybe there's less profit on these items?

If so, maybe they're thinking these items could be too popular at the expense of their other items and cut into their profit margin?

Just thinking "out loud".

I'm treating myself to a Panera lunch tomorrow. [Smile]

Posts: 181 | From Midwest girl gone home | Registered: Oct 2011 | IP: Logged |

Lymetoo
Moderator
Member # 743

posted

Let us know if you get that menu!

--------------------
--Lymetutu--
Opinions, not medical advice!

Posts: 96109 | From Texas | Registered: Feb 2001 | IP: Logged |

tickled1
Frequent Contributor (1K+ posts)
Member # 14257

posted

Didn't look at the menu but just thinking that for celiacs there would be too great a risk of cross-contamination at Panera.

Posts: 2541 | From Northeast | Registered: Jan 2008 | IP: Logged |

Lymetoo
Moderator
Member # 743

posted

Yeah, I've eaten there but I think I'm only gluten intolerant. It was OK.

--------------------
--Lymetutu--
Opinions, not medical advice!

Posts: 96109 | From Texas | Registered: Feb 2001 | IP: Logged |

beaches
Frequent Contributor (1K+ posts)
Member # 38251

posted

Good point tickled.

I do notice that the "front" of the place processes the baked goods. The "back" processes the salads and sandwiches, so for sure there could be cross-contamination risk.

But that's a risk I'm willing to take since I'm so far the one who tests + for gluten intolerance.

I think Panera is very receptive to input from customers as most restaurants should be.

I can tell them upfront to use separate utensils b/c I am gluten intolerant, and I can watch them prep the food.

Posts: 1885 | From here | Registered: Jul 2012 | IP: Logged |

sideways
LymeNet Contributor
Member # 34352

posted

I found this about the menu being hidden.

"Secret menus allow us to speak to one audience without the investment and infrastructure of putting an item on the menu," says Ron Shaich, founder of Panera. In this case, he says, the latest hidden menu is aimed at Panera fans who can't eat or don't want to eat the chain's most basic product: bread. All six of these items are bread-less.�Beyond that, Shaich says of secret menus, "They've very cool."�Ah, yes, the coolness quotient."

Posts: 181 | From Midwest girl gone home | Registered: Oct 2011 | IP: Logged |

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