LymeNet Flash: Public Relations

This is topic Public Relations in forum Activism at LymeNet Flash.

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Posted by farraday (Member # 21494) on :

1. My experience in marketing taught me the value of carefully planned, coordinated public relations programs.
2. The "shotgun" approach is seldom useful.
3. Where can we find the means to hire an aggressive PR firm to
a. Bring Lyme Disease front and center with effective advertising. One cheap, effective tool is regular radio spots to inform and to interview drs and pts.
b. Find an unforgetable way to raise money a la ice buckets for ALS....how about walking in bath of green slime? [Smile]

I'd pay good money to see certain politicians wading thru a pool of green slime. I feel like I'm dragging thru it myself on many days!
4. Have official Logo designed and post it everywhere. My friend does it for very large firms (ex: BofA), might help us. She's watched my 20+ yr battle with great empathy. She knows my business background